Say It's AI: What the Research Actually Says About Disclosing AI-Written Messages

Thirteen experiments say telling people a message was written with AI makes them trust you less. The same research says being found out costs far more, that suspicion now falls on everyone, and that the EU, Utah and California no longer leave you the choice. Here is how to disclose without losing the room.

The disclosure penalty is real

The largest body of evidence is a 2025 paper in Organizational Behavior and Human Decision Processes by Oliver Schilke and Martin Reimann: thirteen pre-registered experiments and a meta-analysis across 4,093 observations, with students, managers and investors as the judges. The finding is blunt: "actors who disclose t…

Being found out is worse

If the research stopped there, the lesson would be to keep quiet. It does not stop there.

Where it matters least, and most

Context changes the size of the penalty, and the pattern is useful.

What the law now says

Preference has become obligation in several places this year.

How to disclose without losing the room

The evidence does not say "disclose and suffer". It says the penalty depends on how, where and when. What it supports:

Why the message should carry it

That last point is why Kanvo treats disclosure as a property of the message rather than a line in a policy. When an agent sends on someone's behalf, Kanvo records at that moment who authorised it, what it was allowed to say, and whether it told the recipient it was AI. The notice travels with the message, the record i…

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Kanvo Team

Writes here about what Kanvo is building and why — the send path, the evidence it leaves, and the decisions behind both.

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